Facts
Fresh food
Fresh food is one of the most important factors for vacation travelers. Why is fresh food important and what is the difference?
Why fresh food is better?
- Environment: Fresh, local food helps to reduce food miles and save greenhouse gases.
- Higher quality: Dishes with fresh ingredients are usually perceived to be healthier and of higher quality.
- For your health: Convenience foods contain a lot of fat, added salt and sugar.
- Higher cost-efficiency: Various studies show that freshly prepared meals are more cost-efficient.
- Greater sensory appeal: Freshly prepared meals offer the opportunity to create a unique taste.
- More Variety: When you cook with fresh ingredients, it is easier to prepare a wider variety of dishes.
Fresh food is one of the most important factors for holiday travellers. A 2016 Futouris survey of German package travellers found that “preparing fresh food without using ready-made products” is the most important factor in terms of holiday dining.
Source: Futouris (2016). Sustainable food on holiday. Final report on the Futouris industry project.